Blog strategy

Exclusive tutorial SEO

Blog strategy for your PrestaShop store: an essential growth lever. Discover why and how to integrate a blog into your PrestaShop store to increase your visibility, strengthen your authority, and boost your sales. Understand the concrete benefits of content marketing, master the key concepts of an effective editorial strategy, and avoid common pitfalls to transform your store into a true content platform that attracts, informs, and converts.

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From 500€ of purchase :

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About this training

  • Duration 7 min
  • PrestaShop version 8 & +
  • Topic SEO
  • Training type Merchant
  • Technical level START

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Description

Tuto PrestaShop: Blog strategy.

Learn how to transform your PrestaShop store into a high-performing content platform through a well-designed blog strategy. Complete tutorial to understand the challenges of content marketing in modern e-commerce and discover how a blog can become your best growth tool. Explore the five major benefits: improved organic SEO, strengthened authority and credibility, conversion optimization, customer loyalty, and long-term results generation. Master the essential key concepts such as editorial line, editorial calendar, different types of content, SEO optimization, strategic call-to-action, and performance analysis. Discover PrestaShop modules dedicated to blogging and learn to avoid classic mistakes to ensure the success of your content strategy. A practical and concrete approach to integrate blogging into your medium and long-term vision and sustainably develop your PrestaShop store in 2025 and beyond.

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