Newsletter Module

Tutorial Marketing

Discover PrestaShop's native newsletter module (ps_emailsubscription) to collect your customers' email addresses directly from your store. Learn how to configure this essential module: verification and confirmation emails, promo code setup to boost subscriptions, and subscriber management from your Back-Office. A built-in solution to launch your email marketing campaigns without needing a CRM.

Free
Full video from PrestaShop User Access

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About this training

  • Duration 4 min
  • PrestaShop version 8 & +
  • Topic Marketing
  • Training type Merchant
  • Technical level START

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Description

Tuto PrestaShop: The Native Newsletter Module ps_emailsubscription — Setup & Configuration. Learn how to make the most of PrestaShop's built-in newsletter module to grow your subscriber list and drive sales. In this complete tutorial, we walk you through the ps_emailsubscription module step by step: from its placement in the displayFooterBefore hook (displayed in the front office footer) to its full Back-Office configuration. Discover how to set up automatic verification and confirmation emails, create an attractive promo code to encourage sign-ups, and easily manage your subscriber list in table format. Compatible with all PrestaShop themes (Classic, Hummingbird, Addons marketplace), this native module is a solid CRM alternative for running targeted email marketing campaigns. A must-have for any merchant looking to build customer loyalty and maximize the impact of their promotional communications.

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